Case study

Kashfa Stage Play Poster

Client: UWASA; University Of Waterloo
Work: Art Direction, Graphic Design and Editing
Tools: Photoshop

I joined the team to create a poster for a stage play they were hosting for their yearly event. I was briefed on the story and asked to direct and edit with the design team for the poster.

I started with some thumbnails and I wanted a one sheet/film poster aesthetic to the final poster, also using pictures taken by their team to create ideas.

I then gave feedback on the poster, adding the fists, with the final negative effect suggested by a member of their design team.